The Newest FitBit is a Logical Next Step

Engadget has uncovered an FCC filing outlining what appears to be the newest product from fitness-tracking company FitBit. FitBit offers devices that can go either on the wrist or clip onto a pocket or waistline, and the newest offering, called the Charge, stays within that mold. However, the Charge strays away slightly from the simplistic design and features offered in current FitBit products.

Current FitBit models only do a few basic things. They track your steps throughout the day as well as your dedicated exercise, and converts that info into an estimated calories burned metric. You can pair the device to a smartphone or computer to track your progress, and use FitBit’s app to even log meals to get a good sense of your calories in and calories out. The more adventurous/inquisitive user can even plug into FitBit’s API to log large sets of data for a more macro look at their fitness and activities. Some models also offer sleep tracking, which can also be logged to FitBit’s app.

FitBit’s only wrist-wearable option as of now is the Flex, which is really a small device hidden inside a silicon wristband. The only display is a set of five LEDs that let you know your daily progress compared to your step goals. It’s design is intentionally simplistic, as it’s meant to be worn and ignored throughout the day — to be unobtrusive. According to the US Patent Office filings, however, FitBit is adding some new features to the Charge to help bring it to the level of other wearables offered by other companies.

The Charge will come in two versions, one of which has a heart rate monitor. This data, which can be of interest to more serious exercisers, will most likely also be logged in within FitBit’s ecosystem. The Charge also dabbles in a bit of smartwatch technology, offering navigation information, music controls, and call notifications. These features come as a convenience for people on the streets, trails, or treadmills, as it allows them more interaction with their smartphone while it’s tucked away somewhere. Though the USPTO paperwork doesn’t mention it, photos of some Charge advertising by Twitter user @etownsendwx show a display on the device that could also be capable of displaying the time.

New @fitbit coming? Haven't heard about it, called Fitbit Charge hr. Force replacement? @Gizmodo @digg #leak? #tech pic.twitter.com/HSQ893ydbh

— Ed Townsend (@etownsendwx) October 11, 2014

With smartwatches making a push into the mainstream, FitBit seems to be dipping their toes in the shallow end of that pool. By offering a product still focused exclusively on fitness tracking, but with a few smartwatch features thrown in for convenience, it’s clear they are not quite ready to rest on their laurels. For the runners and walkers out there looking for a high-quality performance tracker with just a few necessary bells and whistles thrown in, the Charge might be just what they seek.